Consumers

Emami targets consumers shifting to homegrown brands post Aatmanirbhar campaign

economictimes.indiatimes.com | FMCG main Emami Ltd is searching for to money in on Indian customers slowly leaning in direction of homegrown manufacturers following the federal government's 'Aatmanirbhar …

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'Panasonic has adopted omnichannel strategy to cater to consumers across channels'

www.exchange4media.com | Influencer marketing also plays an important role in the consumer decision journey across the purchase cycle, whether its initial consideration stage, …

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